Market Audit

/ See who you compete with and at what price.

/ What you get

• Map of the competitors already selling in Japan
• Price benchmark, online and in store
• Where your category is sold, and by whom

/ Know who your Japanese customer is.

/ What you get

• Your Japanese customer profile
• Search and social demand signals
• Buying habits that differ from your home market

/ Set the right retail price, with import costs and margin.

/ What you get

• Recommended Japanese retail price
• Landed cost: duties, shipping and fees
• Margin at each price point
• Positioning against local competitors

/ Know which channels fit your brand.

/ What you get

• Channel comparison: online and events
• Shortlist of relevant platforms and partners
• The channel to test first

/ Find what blocks Japanese shoppers on your site.

/ What you get

• Your store reviewed from a Japanese shopper's view
• Checkout, payment and delivery gaps
• A prioritised list of fixes